Client: Self
Role: Typography Design
Tools: Illustrator, Indesign, After Effect
Year: 2021
The concept is to design an organic alphabet with minimal geometric shapes, and to use the shapes' outline to create the alphabet, which makes the design process transparent. The alphabet design uses semi circles as well as a square, and some of the shapes overlap with each other to fill out the grid.
To make the typography uniform, the alphabet is strictly designed and follows several rules. It uses two shapes: two semi-circles on different scales, two to four scale and one to four scale, and a one to four scale square. The shapes are zero to ninety degrees left-aligned.
